Brightree at VGM Heartland 2026
Discover how our INTELLIGENT, AUTOMATED, and CONNECTED solution can help you improve financial and patient outcomes.
As we continue to lead the way forward in product innovation, AI and connected and automated workflows, we’ll be sharing insights and outcomes from our very own experts.
Please join us for one or some of our 15-minute information bites where we’ll be discussing topics such as:
- Product and service innovation
- AI infused automation in Resupply
- Intelligent intake RCM model
- Propensity to pay and discover what our
- Our robust integrated partner network
Sign up here to reserve your spot: Brightree VGM In-Booth Sessions
See you at the Brightree Booth #509
Boone Lockard,
VP, HME Respiratory and Wellness, VGM & Associates
Luke Okland,
Senior Account Executive, Brightree
Mike DiMarco,
VP of Supply Chain Operations, VGM & Associates
Jennifer Leon
Head of Patient Collections,
Brightree
Lisa Ziehl
Director, Customer Success,
Brightree
Noel Tauzin
Head of Revenue Cycle Management,
Brightree
How strategic is your business planning with resupply?
Date/time: Tuesday, June 9 at 9:45 a.m. CT (Ballroom B)
Speakers: Luke Okland, Brightree, Boone Lockard, VGM & Associates, Mike Dimarco, VGM & Associates, Sara Cruz, Nationwide Medical
In the ever-evolving HME industry, annual business planning is a strategic necessity. Having a successful resupply program can help you increase patient satisfaction, identify operational inefficiencies, and build a scalable operation ready for growth. Join us as we address common resupply challenges, the impact of AI, and the importance of automation to prepare for increased order volume and more.
Measuring What Moves the Needle: KPIs That Actually Drive Results
Date/time: Tuesday, June 9 at 11:00am. CT (Ballroom A)
Speakers: Lisa Ziehl, Brightree, Carrie Dempsey, UnityPoint at Home, Matthew Flatt, NuCara Home Medical, Dan Vasilj, Nationwide Medical
Are you tracking the KPIs that actually move the needle—or just measuring what’s easy or interesting? In the fast-evolving world of HME and revenue cycle management, the difference between success and stagnation often comes down to what you measure—and how you use it. This dynamic executive panel brings together experienced industry leaders who will unpack the most powerful performance indicators they monitor daily, weekly, and across strategic planning cycles.
We’ll explore how the right KPIs can uncover blind spots, spotlight opportunities, and guide everything from staffing models to automation investments. But it’s not just about the metrics themselves—it’s about building a performance-driven culture. How do you align your teams across Sales, Operations, Finance, and Customer Success to rally around the same goals? What happens when KPIs conflict? And how do you avoid “KPI theater” and focus on meaningful impact? With real-world stories, practical frameworks, and plenty of laughs, this session offers a fresh take on an old challenge—turning numbers into action and action into measurable outcomes.
Whether you’re a CFO, VP of Ops, or frontline billing lead, you’ll walk away with tools, tactics, and perspectives you can use on Monday morning.
AI in motion: Automating the HME revenue cycle for healthier cash flow
Date/time: Tuesday, June 9 at 1:30pm – 2:30pm. CT (Ballroom C)
Speakers: Jenn Leon, Head of Patient Collections, Brightree and Noel Tauzin, Head of Revenue Cycle Management, Brightree
The future of HME revenue cycle management is automated, intelligent, and built for a patient-first experience. In this session, Noel Tauzin and Jennifer Leon will explore how AI, machine learning, and digital intake solutions are revolutionizing HME operations, from front-end order intake to back-end billing and collections. Join us for practical insights you can apply right away to help modernize your revenue cycle and improve both financial and patient outcomes.
See AI tools for HME in action at VGM Heartland 2026
Brightree’s new AI-powered tools can help support your HME business:
Resupply
AI Infused automation that allows you to do so much more. Ask about our ability to offer 24/7 resupply convenience
RCM
Discover how work is orchestrated, not chased and performance is measured by prevention, not recovery
Intelligent Document Automation
Move referral faxes faster with an AI powered process – come see how
Mobile Delivery
Looking to optimize your routes with better technology? Come chat with us
Professional Services
Harness the power of your Brightree solutions by working with our experts to streamline workflows and enhance efficiency
BPC
Ask about the smarter opportunities available to get paid faster
See all this and more at VGM Heartland 2026 and find out how Brightree can support data-driven resupply workflows, more personalized patient experiences, and systems that connect smoothly with your internal and external teams.
“Brightree has really vastly improved our ability to
provide care quickly, to provide care at scale, and to collect reimbursement on the back end.”
Bryce Rodda
Division Vice President, Performance Home Medical
Let us know if you will be at VGM Heartland 2026
See our suite of AI tools in action
Built to simplify, connect, and empower.
When your team’s juggling too much, Brightree can help you do more with less. Tools like DX, Resupply, and ePrescribe help simplify workflows, personalize patient experiences, support smarter decisions, and streamline referral and intake, so you can spend more time on care.
Streamline resupply workflows
Automated technology helps improve order processing, enhance patient engagement, and reduce attrition.
Actionable insights
Enhanced analytics support efforts to boost efficiency, drive growth and improve cash flow.
Seamless connectivity
Share critical information with referral sources, manufacturers, patients, and other healthcare providers.
Faster more accurate billing
Minimize payment delays with tools that help reduce manual errors, outstanding AR, and incomplete documentation.
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